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"Website is for 'Finding Customers', Mobile App is for 'Keeping Customers'."
Look around you. At the cafe, on the bus, at home... Everyone has a phone in their hand, everyone's eyes are on a screen. According to statistics, people spend 88% of their waking time on mobile apps, only 12% on web browsers.
1. Power to Send Notifications to Customer's 'Pocket' (Push Notification)
When you make a campaign on your website, the customer needs to enter the site or see your Instagram ad to see it. So you are passive. But if you have a mobile app, control is yours. You vibrate the customer's phone with notifications like 'You forgot product in your cart!', 'Special 20% discount started just for you.', 'Your appointment time is approaching.'. Emails are not read, SMS disturbs but Mobile Notifications turn into sales.
2. 'Click and Buy' Speed (User Experience)
To enter the website, it is necessary to open the browser, type the address and wait for it to load. In the mobile app, a single finger movement is enough. Hits the icon and is inside. Nexentio Touch: Applications we develop (React Native / Flutter) remember the user's address, credit card, and preferences. Your customer does not have to re-enter information every time. Convenience brings sales.
3. Brand Prestige: Being on the Home Screen of the Phone
Think about it: Every time your customer opens their phone (average 150 times a day), they see your logo. Even if they don't open the app, as long as that logo stays there, the message 'I am here, reliable' is processed into the subconscious. Being involved in App Store and Google Play automatically adds 'Corporate and Large Company' image to your firm. 'Under the stairs' companies do not have apps.
4. Ability to Work Offline (Without Internet)
If the internet is cut off, your website opens 'Dinosaur game'. But a well-designed mobile app can show basic functions even when the internet is weak. This is a vital feature especially for businesses using field staff or firms presenting catalogs.
Conclusion: Reset the Distance Between You and Your Customer
Let's explore your business's digital potential together. Get in touch now and let's create the difference together.
Let's explore your business's digital potential together. Get in touch now and let's create the difference together.
